:root{
  --ivory:#F7F3EA;
  --paper:#FBF8F2;
  --ink:#111318;
  --muted:#6C6A67;
  --line:#D9D2C6;
  --fierce:#991B1E;
  --fierce-dark:#781417;
  --gold:#B48A3C;
  --white:#ffffff;
  --success:#315947;
  --warning:#8A651A;
  --danger:#8E2D30;
  --shadow:0 18px 60px rgba(17,19,24,.08);
}
*{box-sizing:border-box}
html{scroll-behavior:smooth}
body{margin:0;background:var(--ivory);color:var(--ink);font-family:Inter,ui-sans-serif,system-ui,-apple-system,BlinkMacSystemFont,"Segoe UI",sans-serif;line-height:1.55}
a{color:inherit;text-decoration:none}
button,input,select,textarea{font:inherit}
button{cursor:pointer}
.serif{font-family:"Playfair Display",Georgia,serif}
.container{width:min(1180px,calc(100% - 40px));margin:0 auto}
.eyebrow{font-size:.72rem;letter-spacing:.16em;text-transform:uppercase;font-weight:700;color:var(--muted)}
.eyebrow .slash{color:var(--gold);padding:0 .35rem}
.red{color:var(--fierce)}
.gold{color:var(--gold)}
.muted{color:var(--muted)}
.hairline{border-top:1px solid var(--line)}
.btn{display:inline-flex;align-items:center;justify-content:center;gap:.5rem;border:1px solid var(--ink);padding:.9rem 1.25rem;border-radius:999px;font-weight:700;transition:.2s;background:transparent}
.btn:hover{transform:translateY(-1px)}
.btn-dark{background:var(--ink);color:var(--white)}
.btn-red{background:var(--fierce);border-color:var(--fierce);color:#fff}
.btn-ghost{border-color:var(--line);background:rgba(255,255,255,.45)}
.btn-small{padding:.65rem 1rem;font-size:.88rem}
.topbar{position:sticky;top:0;z-index:50;background:rgba(247,243,234,.92);backdrop-filter:blur(18px);border-bottom:1px solid rgba(17,19,24,.08)}
.nav{height:78px;display:flex;align-items:center;justify-content:space-between;gap:24px}
.brand{display:flex;align-items:center;gap:14px;font-weight:800;letter-spacing:.03em}
.brand-mark{width:34px;height:34px;border:1px solid var(--ink);display:grid;place-items:center;background:var(--paper);font-family:"Playfair Display",Georgia,serif;font-weight:800;position:relative;overflow:hidden}
.brand-mark span:first-child{transform:translateX(-2px)}
.brand-mark span:last-child{color:var(--fierce);transform:translateX(2px)}
.brand-name{font-size:.94rem}
.navlinks{display:flex;gap:28px;align-items:center;font-size:.9rem;font-weight:650}
.navlinks a{opacity:.72}.navlinks a:hover{opacity:1}
.hero{padding:84px 0 70px;border-bottom:1px solid var(--line)}
.hero-grid{display:grid;grid-template-columns:1.15fr .85fr;gap:70px;align-items:end}
.hero h1{font-family:"Playfair Display",Georgia,serif;font-size:clamp(3.3rem,7vw,6.5rem);line-height:.95;letter-spacing:-.045em;margin:16px 0 28px;font-weight:650;max-width:900px}
.hero-copy{font-size:1.18rem;max-width:650px;color:#35363a}
.hero-actions{display:flex;gap:12px;flex-wrap:wrap;margin-top:30px}
.hero-card{background:var(--ink);color:#fff;padding:34px;min-height:430px;display:flex;flex-direction:column;justify-content:space-between;box-shadow:var(--shadow)}
.hero-card .score{font-family:"Playfair Display",Georgia,serif;font-size:6rem;line-height:1;margin:10px 0;color:#fff}
.hero-card .status{display:inline-block;border:1px solid rgba(255,255,255,.28);padding:8px 10px;font-size:.74rem;letter-spacing:.12em;text-transform:uppercase}
.hero-card .next-move{border-top:1px solid rgba(255,255,255,.18);padding-top:20px;margin-top:20px}
.hero-card .redline{width:70px;height:4px;background:var(--fierce)}
.trustbar{padding:22px 0;border-bottom:1px solid var(--line)}
.trustgrid{display:grid;grid-template-columns:repeat(4,1fr);gap:20px;font-size:.8rem;text-transform:uppercase;letter-spacing:.11em;font-weight:750;color:#4b4a47}
.section{padding:92px 0}
.section-tight{padding:62px 0}
.section-title{font-family:"Playfair Display",Georgia,serif;font-size:clamp(2.4rem,4.5vw,4.6rem);line-height:1.02;letter-spacing:-.035em;margin:10px 0 24px;max-width:900px}
.section-intro{font-size:1.1rem;color:#454548;max-width:760px}
.steps{display:grid;grid-template-columns:repeat(4,1fr);gap:1px;background:var(--line);border:1px solid var(--line);margin-top:44px}
.step{background:var(--paper);padding:34px;min-height:270px;position:relative}
.step-no{font-family:"Playfair Display",Georgia,serif;color:var(--fierce);font-size:1.15rem}
.step h3{font-family:"Playfair Display",Georgia,serif;font-size:1.8rem;margin:50px 0 10px}
.step p{color:var(--muted);font-size:.95rem}
.split{display:grid;grid-template-columns:1fr 1fr;gap:65px;align-items:start}
.quote-panel{background:var(--fierce);color:white;padding:58px;min-height:450px;display:flex;flex-direction:column;justify-content:space-between}
.quote-panel blockquote{font-family:"Playfair Display",Georgia,serif;font-size:2.7rem;line-height:1.08;letter-spacing:-.03em;margin:0}
.rule-list{display:grid;gap:0;border-top:1px solid var(--line)}
.rule{display:grid;grid-template-columns:150px 1fr;padding:22px 0;border-bottom:1px solid var(--line);gap:20px}
.rule strong{font-family:"Playfair Display",Georgia,serif;font-size:1.1rem}
.rule span{color:var(--muted)}
.verdict-demo{background:var(--paper);border:1px solid var(--line);padding:34px;box-shadow:var(--shadow)}
.verdict-head{display:flex;justify-content:space-between;gap:20px;align-items:flex-start;padding-bottom:20px;border-bottom:1px solid var(--line)}
.pill{display:inline-flex;align-items:center;border-radius:999px;padding:7px 10px;font-size:.72rem;font-weight:800;letter-spacing:.08em;text-transform:uppercase;background:#eee8dd}
.pill-danger{background:#f2dddd;color:var(--danger)}
.pill-success{background:#dfece5;color:var(--success)}
.pill-warning{background:#f1e8cf;color:var(--warning)}
.kpi-grid{display:grid;grid-template-columns:repeat(2,1fr);gap:14px;margin-top:18px}
.kpi{border:1px solid var(--line);padding:18px;background:#fff}
.kpi small{display:block;text-transform:uppercase;letter-spacing:.1em;color:var(--muted);font-weight:800;font-size:.68rem}
.kpi strong{display:block;margin-top:8px;font-size:1.05rem}
.do-grid{display:grid;grid-template-columns:1fr 1fr;gap:14px;margin-top:14px}
.do-card{padding:20px;border:1px solid var(--line);background:#fff}.do-card.do{border-top:4px solid var(--success)}.do-card.dont{border-top:4px solid var(--fierce)}
.audience{display:grid;grid-template-columns:1fr 1fr;gap:1px;background:var(--line);border:1px solid var(--line);margin-top:40px}
.audience>div{background:var(--paper);padding:40px}
.audience ul{padding-left:18px;color:#47474a}.audience li{margin:12px 0}
.price-card{border:1px solid var(--ink);padding:40px;background:var(--paper);display:grid;grid-template-columns:1fr auto;gap:40px;align-items:center}
.price{font-family:"Playfair Display",Georgia,serif;font-size:4rem;line-height:1}
.footer{padding:55px 0 34px;background:var(--ink);color:#fff;margin-top:80px}
.footer-grid{display:grid;grid-template-columns:1.3fr repeat(3,.7fr);gap:40px}.footer a{opacity:.72}.footer a:hover{opacity:1}
.footer-col{display:grid;gap:9px;font-size:.88rem}.footer-bottom{margin-top:45px;padding-top:20px;border-top:1px solid rgba(255,255,255,.14);display:flex;justify-content:space-between;gap:20px;color:#aaa;font-size:.8rem}

/* app shell */
.app-body{background:#F1EEE7}
.app-shell{display:grid;grid-template-columns:260px 1fr;min-height:100vh}
.sidebar{background:var(--ink);color:#fff;padding:28px 20px;position:sticky;top:0;height:100vh;display:flex;flex-direction:column}
.sidebar .brand{padding:0 10px 25px;border-bottom:1px solid rgba(255,255,255,.12)}
.side-nav{display:grid;gap:6px;margin-top:24px}.side-nav a{padding:12px 14px;border-radius:8px;color:#c8c8c8;font-size:.9rem;font-weight:650}.side-nav a.active,.side-nav a:hover{background:rgba(255,255,255,.08);color:white}.side-nav .label{padding:18px 14px 6px;font-size:.66rem;letter-spacing:.12em;text-transform:uppercase;color:#777}
.sidebar-bottom{margin-top:auto;padding:18px 10px;border-top:1px solid rgba(255,255,255,.1);font-size:.82rem;color:#aaa}
.app-main{padding:0 40px 60px}
.app-top{height:78px;display:flex;align-items:center;justify-content:space-between;border-bottom:1px solid #d9d4ca;position:sticky;top:0;background:rgba(241,238,231,.92);backdrop-filter:blur(14px);z-index:20}
.app-title{font-family:"Playfair Display",Georgia,serif;font-size:2rem}
.user-chip{display:flex;align-items:center;gap:10px}.avatar{width:34px;height:34px;border-radius:50%;background:var(--fierce);color:#fff;display:grid;place-items:center;font-weight:800}
.command{padding-top:38px}.command-hero{background:var(--paper);border:1px solid #d9d4ca;padding:36px;display:grid;grid-template-columns:1.3fr .7fr;gap:30px;box-shadow:var(--shadow)}
.focus-word{font-family:"Playfair Display",Georgia,serif;font-size:clamp(2.6rem,5vw,5rem);line-height:1;letter-spacing:-.04em;margin:10px 0}.move-box{background:var(--ink);color:#fff;padding:28px}.move-box h3{font-family:"Playfair Display",Georgia,serif;font-size:1.8rem;margin:8px 0 20px}.move-box .mini{font-size:.72rem;text-transform:uppercase;letter-spacing:.12em;color:#aaa}
.app-grid{display:grid;grid-template-columns:repeat(12,1fr);gap:16px;margin-top:16px}.panel{background:var(--paper);border:1px solid #d9d4ca;padding:24px}.span-8{grid-column:span 8}.span-4{grid-column:span 4}.span-6{grid-column:span 6}.span-12{grid-column:span 12}
.panel h3{font-family:"Playfair Display",Georgia,serif;font-size:1.45rem;margin:3px 0 14px}.metric{font-family:"Playfair Display",Georgia,serif;font-size:3.4rem;line-height:1}.progress{height:8px;background:#e0dcd3;margin-top:14px;overflow:hidden}.progress>span{display:block;height:100%;background:var(--fierce);width:37%}
.action-row{display:flex;justify-content:space-between;gap:20px;align-items:center;padding:14px 0;border-top:1px solid var(--line)}.action-row:first-of-type{border-top:0}
.locked{opacity:.55}.lock{font-size:.72rem;border:1px solid var(--line);padding:4px 7px;border-radius:999px}
.timeline{display:grid;grid-template-columns:repeat(4,1fr);gap:8px}.timepoint{padding:18px;border:1px solid var(--line);background:#fff}.timepoint.active{border-top:4px solid var(--fierce)}

/* admin */
.admin-shell{display:grid;grid-template-columns:250px 1fr;min-height:100vh;background:#f5f4f0}.admin-sidebar{background:#191b20;color:#fff;padding:26px 18px}.admin-main{padding:28px 34px}.admin-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:14px}.admin-stat{background:white;border:1px solid #e1dfd9;padding:18px}.admin-stat strong{display:block;font-size:1.8rem;margin-top:5px}.table-card{background:#fff;border:1px solid #e1dfd9;margin-top:18px}.table-head{display:flex;justify-content:space-between;align-items:center;padding:18px;border-bottom:1px solid #ece9e2}.table{width:100%;border-collapse:collapse}.table th,.table td{padding:14px 18px;border-bottom:1px solid #efede8;text-align:left;font-size:.86rem}.table th{font-size:.68rem;text-transform:uppercase;letter-spacing:.08em;color:#7a7873}

/* quickscan */
.form-shell{max-width:850px;margin:0 auto;padding:70px 20px}.form-card{background:var(--paper);border:1px solid var(--line);padding:40px;box-shadow:var(--shadow)}.question{padding:26px 0;border-top:1px solid var(--line)}.question:first-of-type{border-top:0}.option-grid{display:grid;grid-template-columns:repeat(2,1fr);gap:10px;margin-top:14px}.option{border:1px solid var(--line);padding:14px;background:#fff;cursor:pointer;transition:.2s}.option:hover,.option.selected{border-color:var(--fierce);box-shadow:inset 0 0 0 1px var(--fierce)}

@media (max-width: 960px){
  .hero-grid,.split,.command-hero{grid-template-columns:1fr}.hero-card{min-height:320px}.steps{grid-template-columns:1fr 1fr}.trustgrid{grid-template-columns:1fr 1fr}.footer-grid{grid-template-columns:1fr 1fr}.app-shell{grid-template-columns:1fr}.sidebar{display:none}.app-main{padding:0 20px 40px}.span-8,.span-4,.span-6{grid-column:span 12}.admin-shell{grid-template-columns:1fr}.admin-sidebar{display:none}.admin-grid{grid-template-columns:1fr 1fr}.navlinks{display:none}
}
@media (max-width: 640px){
 .container{width:min(100% - 24px,1180px)}.hero{padding:55px 0}.hero h1{font-size:3.3rem}.steps,.audience,.option-grid,.kpi-grid,.do-grid,.timeline,.admin-grid{grid-template-columns:1fr}.section{padding:66px 0}.price-card{grid-template-columns:1fr}.quote-panel{padding:34px}.quote-panel blockquote{font-size:2.15rem}.footer-grid{grid-template-columns:1fr}.footer-bottom{flex-direction:column}.rule{grid-template-columns:1fr}.app-main{padding:0 12px 30px}.app-top{height:68px}.command{padding-top:20px}.command-hero,.panel{padding:20px}
}
